Illuminating your brand through perfectly considered design
To make sure you end up with your product proudly standing out on the shelf, you need emotive packaging that’s as good looking and enticing as the products inside. We’ll guide you through the whole process, from initial research into what your customers respond to best, to all the different print processes available.
We are chameleons of design and don’t churn out a set house style. We’ve worked with a variety of clients on label design within the food and drink industry and adapt our approach to create what is right for each and every individual client.
From the vivid pop of colours in the Galloway Lodge Preserves gift boxes to the vintage-style illustrated labels that brought the Knops Beer bottles to life – we make sure every aspect of your packaging is considered, fit for purpose and effective in reflecting and articulating your brand.
Print Management service
A deep knowledge of print production and process coupled with great relationships with local and national printers means your brand is in the safest of hands. We consider the range of options available to you and advise on prices and print runs to ensure your job is delivered to the highest of standards, on time and within budget.
Point of sale and exhibition
When you’re ready to unveil your new product or brand and introduce it to the world, we’ll make sure it makes the right first impressions. From trade fairs and exhibitions to promotional items and shop display, we will make sure you go to market with all the materials you need.
Giving your product the prominence and presence necessary to make it stand out on the shelf.
Understanding what influences consumer-buying decisions is crucial to making your product leap out from the competition. Our approach starts with an in depth analysis of the competitive landscape and consumer behaviour, and we use that knowledge to drive the creative design process toward a product that engages.
Truly successful packaging design balances captivating visuals with clear communication of your unique brand values. We use beautiful design to capture the attention of your customers, reflect the product inside, and most importantly, create desire.
We’ll manage the process from start to finish to source and liaise with print manufacturers, advise on processes and finishes, produce all artwork files, and we keep you in the loop every step of the way.
Luminous understands the complex processes involved in packaging design, and produce the technical artwork files to manufacturers’ standards.